Coca Cola Supports Covid Cause with a ;Brilliant Campaign



Since coronavirus has made us all maintain social distancing, we can see different brands also playing their part in spreading awareness about it. McDonald's created a distance in its golden arches, Audi separated the rings of its logo design, while Volkswagen moved apart V and W in their iconic logo.
Coca Cola also played its part in this novel campaign. By taking up ad space in Times Square, the company advertised its name with a visible distance between each letter.

In regard to protecting the health and well-being of its employees, the local teams are closely following guidance given by the health authorities to protect the health and safety of their employees across offices, distribution, and retail facilities.

Since the outbreak of coronavirus, the Coco-Cola company is continually focusing on ensuring that their products are delivered safely to the stores. At the same time taking all precautions to protect employees.

Moreover, to ensure that products are handled hygienically at every step, starting from manufactures to customer outlets, they are providing employees with alcohol wipes and hand sanitizers. Also, they have installed temperature screening in offices and manufacturing facilities. They have even set up health-monitoring mechanisms in the affected regions. Hence, the company has not only made changes in its logo design, but it has also taken every measure possible to protect its consumers and employees.

According to the newsletter published by the Coca Cola company, they are also redirecting a massive part of their marketing spend for medical supplies, community relief programs, and donating a massive amount for medical equipment during this pandemic phase. They are also taking other actions to ensure the easy recovery of people who have been hit the hardest by the pandemic.

The company has appreciated the efforts of every person and agency that has helped in times of need, either by cooperating or by donating. It is in the time of need like these that the greatest heroes are born.
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