FIFA`s Intuitive Logo Design for Its 2022 World Cup
The 2022 Fifa World Cup is taking place in Qatar and the capital city of Doha has been revealed as the host city. The Arabic Fusion The logo for 2022 World Cup is a fusion of symbols. Allusions are towards football itself, however the feature elements are also a reference towards the local Arab culture and heritage. Wallah! Best of both worlds The logo features swooping curves that are said to represent the famous desert dunes of Arabia. The unbroken loops are a representation of the number 8- a sweet and obvious reminder to the eight stadiums where the matches will be hosted. The infinity symbol pays a tribute to the versatility of the event- an extremely interconnected atmosphere that brings together the whole world together. A tribute to local culture The floral patterns that are embedded throughout the logo are also a reference towards the rawer Arab culture. These patterns are seen on the local Arab shawls which are a very essential element in every day dre